Starbucks1

Starbucks has opened the first store to depart from its established interior design, toning down references to the brand and introducing more upmarket materials such as Italian leather.

The company has gone back to its roots, toned down all references to the Starbucks brand and reinstated its original “heritage” logo from 1971.

Low-energy lighting throughout the store consumes 25% less electricity, and furniture has been created from recycled and reclaimed materials, including Welsh windfall oak.

Customers can conduct business meetings on a large metal table made from an industrial tank, while off cuts of Italian leather from shoe and automobile manufacturers are used for upholstery.

Tim Pfeiffer, Starbuck’s senior vice president of global design, said: “We wanted to imbed the character of the neighbourhood in this and really elevate the offering to the customer. Its very much more bespoke and a one-off.
CHECK IT OUT